Ali Greco brings a wealth of knowledge and experience to her role as a Consultant at Brandtrust. With a master’s degree in Integrated Marketing Communications from Northwestern University and a Bachelor of Journalism from the University of Missouri, she brings unmatched dedication and genuine care for her clients and team.

Prior to Brandtrust, Ali held strategy roles at firms Mabbly and Brädo Creative Insight, where she mastered her skillset and discovered her passion in helping clients bring their consumers’ stories to life and crafting meaningful strategies to drive their brands forward. Ali says of her role, “In this role, my biggest reward is helping my clients see the light at the end of a research tunnel. That “a-ha” moment where everything clicks and a clear path forward begins to crystallize.” Her combination of past market research and agency experience with a wide array of clients ranging from pharmaceuticals to life sciences to CPG, makes Ali an effective and trustworthy partner for all her clients.

Ali resides in Chicago but her heart belongs to her hometown of St. Louis, and to the Cardinals baseball and Blues hockey teams. The youngest of four sisters, she loves spending time with family. Outside of work, Ali enjoys cooking, seeing live music, and traveling to new places.