The Market Research Event

Event Info

October 23-25, 2023

Denver, CO

Join Brandtrust at The Market Research Event in Denver, CO October 24-26, 2023. 

Don’t miss our client speaker sessions featuring Estée Lauder, General Mills, Microsoft, Purdue University, and Zillow.

And be sure to visit Brandtrust in the exhibit hall (Booth #406) to reconnect, relax, charge your devices, and grab our Gift of Human Truth. You read that right — you’ll have the opportunity to select one of 12 books we’ll feature from our favorite authors as our gift to you!

Brandtrust TMRE Speakers

General Mills | Matt Thell | Global Strategy & Innovation Leader

Nourishing Joy: Understanding The Human Experience of Everyday Happiness Through Food

  • Track: CONSUMER READY
  • Monday, 10/23/23 | 11:55 am – 12:20 pm CDT

Zillow | Colette Rosenhaus | Principal Insights Strategist

Breaking Down Barriers: How Zillow Utilized Quali-Quant Striving for Inclusivity

  • Track: NEW BEST PRACTICES
  • Monday, 10/23/23 | 12:25 pm – 12:50 pm CDT

Brandtrust | Speakers:


Tequila Bottles to Vaccine Hesitancy: Revealing Deeper, Decision-Driving Insight at Scale

  • Track: THE FUTURE OF WORK
  • Monday, 10/23/23 | 4:10 pm – 4:35 pm CDT

Microsoft | Haley Swafford | Market Research Manager

Love Revolution: How Emotional Insights Mapped Microsoft’s Brand Love Model

  • Track: CONSUMER READY
  • Tuesday, 10/24/23 | 11:50 am – 12:15 pm CST/CDT

Estée Lauder | Colleen Funkey | VP Consumer Insights

Transforming the Beauty Industry: Leveraging the Subconscious Associations of Aging to Pave an Inclusive Path Forward

  • Track: NEW BEST PRACTICES
  • Tuesday, 10/24/23 | 12:20 pm – 12:45 pm CDT

Purdue University | Speakers:

  • Ethan Braden | EVP, Chief Marketing & Communications Officer
  • Kati Pratt | Executive Director of Brand and Marketing Strategy 
  • Dave Moore | Market Research Consultant

Purdue Global’s Comeback: How Insights Inspire Brand Transformation

  • Track: FRESH BRAND INSIGHTS
  • Tuesday, 10/23/23 | 2:05 pm – 2:40 pm CDT

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